It’s Social Media Week London, and I’m booked on a panel discussion on Monday, pitting me as ‘the Social Media Purist’ against specialists from PR, SEO, Social Technology and Digital Marketing backgrounds. All my...
- Die wahren Kosten des Influencer-Marketings
- Institutionalisierte Digitalisierung
- Who needs distributed networks of people? Everyone
- Building a community or building your brand?
- “Digital Natives” are not the solution
- Influencer culture doesn’t serve the community
- Spinning in a museum at night
- Care is required